BMW SA adds 16 African countries to export market

BMW Group South Africa has announced that it has added 16 African countries to its export markets. These include Senegal, Nigeria, Angola, Kenya, and Ethiopia.

BMW X3s for these markets were previously sourced from BMW Group Plant Spartanburg in the United States.

The company says the addition of 16 key export markets is further evidence of the increased trade relations within the Southern African Development Community (SADC) and the broader African Continental Free Trade Agreement region and BMW Group South Africa role in strengthening trade relations on the continent.

The continuation of the BMW X3 story in South Africa, from its mid-lifecycle refresh in 2021, reaffirms the group’s commitment to operations in the country and, with the story extending beyond national borders, to the rest of Africa.

The updated BMW X3 is being produced for 16 sub-Saharan African markets, including Senegal, Nigeria, Angola, Kenya, and Ethiopia, having been previously sourced from BMW Group Plant Spartanburg in the United States.

Peter van Binsbergen, CEO of BMW Group South Africa and sub-Saharan Africa, said: “The addition of 16 key export markets is further evidence of the increased trade relations within the Southern African Development Community (SADC) and the broader African Continental Free Trade Agreement region. We all have a role to play in encouraging stronger trade relations on the continent, and I am especially proud of the BMW X3’s ambassador role – both for the BMW Group and South Africa.”

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